thesesociety_0md1v7

March 2021

The "2 Client Approach." We had a great conversation on our last Zoom call about the 2 Client Approach for our sports and entertainment clients. This month, we will have a great guest speaker from the Los Angeles Dodgers Foundation that you won't want to miss. Lastly, the first quarter is officially over and get ready for the rest of the year to fly by too. Stay dialed in for more SES networking, online events and speakers, and YES, in-person events! This is going to be a year of growth and expansion for our members and we are excited to support that journey.

-Kofi Nartey and The Sports and Entertainment Society Team

SUPREME COURT CASE COULD CHANGE THE NATURE OF COLLEGE SPORTS

AP News

TRIBECA PLANS IN-PERSON, OUTDOOR FILM FESTIVAL FOR JUNE

ABC News

INNOVATIVE BLOCKCHAIN TECHNOLOGY CREATES NEW OPPORTUNITIES FOR THE HIGH-END FASHION INDUSTRY

Luxury Travel Magazine

On top of the world luxury

Amalfi Coast: Luxury Experiences in one of the world’s most sought-after destinations

Located in the beating heart of southern Italy, Amalfi Coast is a one-of-a-kind destination. This place feels like time has stopped there. You’ll still be able to see cars and scooters from the 50s, cheekily flying around the small alleys and intricate coastal roads. The scenery is very traditional and picturesque, but Amalfi is home to some of the most incredible luxury experiences you could dream of. The world-famous Santa Caterina hotel is one of them. I had the opportunity to spend several nights in this beautiful establishment with my wife last summer, and our stay was unforgettable.

ED CASTNER

Assistant Vice President
Cape Coral, FL

It cracks me up every time I hear someone talk about wanting to be the only person within their field of business in a networking group. I can’t believe that some people still come from such a place of lack trying to make sure that they are the only option. They miss out on so much more and the chance to really grow their business and if taking care of the client is truly their number one focus then they better network with people from other companies in the same field.

ERIC
PROOS

Founder
Los Angeles, CA

What is the most effective strategy for connecting with and encouraging your team?

I have found that its easiest to connect with my team through daily texts that set the tone for that day. This is a simple, short text that does not require a response. For example, if work needs to be done on a contract for a client, I’ll send something quick like, “I know you’ve the contract for client Doe handled, but if you need a second take on anything today before sending, I’m available.” I found this works great for tasks that the team and I have discussed.

In addition to small texts, my team and I also have summary/strategy calls whenever as needed. If an attorney I am working with needs some help, they text me their availability and we set up a call that day to discuss. I always welcome any questions. I also make myself available at a time that works best for the person seeking help.

TRACY
HAZZARD

CEO/Founder
Irvine, CA

Who is the best person you’ve worked for? Why?

For the majority of my 30-year career, I have been my own boss. Some days I love being the boss. Other days, it is a little lonely. I learned about hustling and the power of treating any position like you are the boss from John Soltis at Milliken & Company – one of the world’s largest textile companies. He was a bit of maverick with a tremendously committed work ethic. He approached every day like his sole job was to make sure new business flowed in to keep the lights on, even though we worked in one small business unit in a multi-million dollar company with thousands of employees. He always had a back-up plan for his back-up plan and taught me to be bold and confident in sharing my ideas. He showed me that I could use my position as the only woman at the table to make diversity a business asset. Because of his mentorship, many more women joined me at that table.

BRANDON
LEOPOLDUS

Founder
Los Angeles, CA

What criteria do you use to identify potential quality employees?

I use three primary criteria: 1) Understanding of the client's needs; 2) a focus on the client service rather than the "cool" factor; and 3) a positive outlook and an ability to avoid value-judgments for client actions.

Posted by thesesociety_0md1v7 in Newsletter

Member Contribution: It’s not Competition its Collaboration

by Ed Castner | McGriff Insurance, Assistant Vice Principal

It cracks me up every time I hear someone talk about wanting to be the only person within their field of business in a networking group. I can’t believe that some people still come from such a place of lack trying to make sure that they are the only option. They miss out on so much more and the chance to really grow their business and if taking care of the client is truly their number one focus then they better network with people from other companies in the same field.

One of the things I love about SES is that there is no exclusivity because it enables people in the same industry to share ideas, best practices, and really try to help each other grow. I can tell you that I regularly talk to other agents with the same areas of focus as mine so that we can share information and best practices to grow our businesses. Then what’s even better, is that I have referred business to a “competitor” because they had access to a product or market that I did not, and I have received some very good referrals from them as well.

Think about people you have met in the same industry as you that you have met and actually liked talking to, then reach out to them and start building a relationship. Who knows, they may give you some industry insight you didn’t have, connect you with someone to help your business, give you business down the road, or maybe it’s a relationship that solves a big problem for one of your clients when you may not have had the best solution. Your client will never be more impressed and loyal than if you tell them, “in this case I want to send you to Jane Doe because she has a better option than I do for you and I want to make sure you are protected”.

So think collaboration and not competition.

Posted by thesesociety_0md1v7

Amalfi Coast: Luxury Experiences in one of the world’s most sought-after destinations.

Located in the beating heart of southern Italy, Amalfi Coast is a one-of-a-kind destination. This place feels like time has stopped there. You’ll still be able to see cars and scooters from the 50s, cheekily flying around the small alleys and intricate coastal roads. The scenery is very traditional and picturesque, but Amalfi is home to some of the most incredible luxury experiences you could dream of. The world-famous Santa Caterina hotel is one of them. I had the opportunity to spend several nights in this beautiful establishment with my wife last summer, and our stay was unforgettable.

One of the most luxurious things about the stay at the hotel was the fact that the establishment has its own private bathing deck. This means that you can get out of bed, head down to the elevators (or walk down some steep stairs, if you feel like moving), and enjoy a day by the water without ever needing to leave your hotel. This was truly amazing for us. Not only was it incredibly comfortable to have the best umbrellas and beach sofas, but it was great to have quiet and privacy, not to mention being able to bathe in crystal-clear water without having to go to a crowded beach (something we definitely wanted to avoid, as by then the COVID-19 threat was looming around the corner). One of the most amazing things about the hotel’s beach club is that they built a pool parallel to the ocean filled with seawater. This is perfect for people who feel safer in a pool environment, rather than being out in the sea – the water is quite deep at around 12 meters, and some people might feel uncomfortable with that. Thankfully, the pool offers the same beautiful scenery and seawater so that you won’t be giving up on the experience of bathing in the Mediterranean.

The hotel itself is just gorgeous. The historical building is perfectly maintained, located on the side of a very steep cliff, diving down into the beautiful “mare,” as the locals call the sea. The rooms weren’t particularly large compared to some of the suites you can find in major cities like London or New York. However, they were still plenty of space, and the brightness of the Italian decor made everything feel more open. There were so many incredible details in the rooms, such as hand-painted floors, as well as a marble bathroom, not to mention the view overlooking the whole coast.

The service was impeccable. You can order food and drink by the water, and room service is also a possibility if you feel like staying in for a private dinner – but why would you? The hotel is home to Glicine, a Micheline-starred restaurant located right in the main building. This was one of the best food experiences we had the chance to try during our stay, and it had a high-end atmosphere that matched the world-class cuisine provided. We always try to taste local food when we travel, so we were happy to see that the menu reflected some of the best-known local specialties. You can’t beat the seafood here, and the produce was as fresh as it got. Breakfast was terrific as well, with plenty of international options for guests who want more choice. While we loved Glicine, the hotel also has another restaurant located at sea level, aptly named “Al Mare,” which means “By The Sea.” The food here was also incredible, and perhaps even a bit more to my taste since it had a bit more of a traditional feel while still maintaining its luxurious vibe and excellent service. The atmosphere was a bit more casual, and there is nothing that can beat the experience of eating a world-class lunch right on the water in one of the most beautiful places in the world. I’ll have to admit we didn’t do a lot of drinking and late-night partying in the hotel, but I noticed that they had a fantastic wine cellar, with some extremely rare bottles as well. The cafè was also stunning, and the service there was kind and attentive, always happy to accommodate requests.

Find out more and check out the hotel’s website for more information about the luxury experiences it offers at www.hotelsantacaterina.it.

Posted by thesesociety_0md1v7 in Luxury Travel

February 2021

As we wrap up the first quarter, we are slowly seeing the world open back up. This will mean live sports and entertainment will be back before we know it. Also, the Super Bowl is headed to Los Angeles for 2022. We want to start planning some type of Sports & Entertainment Society activation. We are open to all ideas and look forward to collaborating with all of you. In the meantime, we will continue with our monthly Zoom meetings, dynamic guest speakers and finally, sharing wants and needs. One more shout out to last month's guest speaker, Former MLB player and Founder and Director of Players for the Planet, Chris Dickerson! Thanks and talk soon!


-Kofi Nartey and
The Sports and Entertainment Society Team

What Justin Turner's two-year Dodgers contract means for luxury tax

Yahoo! Sports


 

For movie awards season, February is beginning to look a lot like Christmas

CNN Entertainment


 

Privacy is the New Luxury: The World’s Most Exclusive Villa Holidays to Book For 2021

Luxury Travel Magazine


 

DR. MIMI
NARTEY

Co-Founder and
Executive Director

NarteySportsFoundation.com

 

Philanthropy is an important part of a democratic society because it directs resources and attention to marginalized groups or unpopular causes. From a historical perspective, philanthropy was founded on the large-scale donations of a number of individuals and families who made their wealth during the industrialization era, such as the Sage, Carnegie, Rockefeller, and Ford families. In recent times, more individuals are seeking to promote the welfare of others by donating time, money experience, skills or talent. Athletes are a unique group of emerging philanthropists that we should be paying attention to, and here are three reasons why:

1. Athletes will constitute a growing proportion of the high net worth and the ultra-high net worth.

Although athletes only represent about 1% of millionaires in the United States, over the past couple of decades, we have seen an undeniable change in the ways that athletes are handling their resources. Many are re-investing their money in business and real estate to build out empires and create intergenerational legacies of wealth and influence. This is translating to staggering net worth projections for a variety of athletes across all sports. We are seeing a greater number of athletes displaying serious business acumen and surrounding themselves with top industry experts to use their salaries as capital for wealth-building investments.

Member Contribution
A New Look on Life

STEPHEN SABO

Founder/CEO
Tampa, FL

Most clients and advisors that we work with think of life insurance as a necessary evil– something you must have (and pay for) to protect the ones you care about if the unthinkable happens. Life insurance absolutely is that– and I have seen first-hand the positive economic impact it can have on the loved ones of someone lost too soon.  But what if it could offer significantly more– not just to the beneficiaries, but clients themselves while they live?

Permanent life insurance has a cash value component that builds up during the life of the policy and is fully accessible to the policy owner for use while the insured is still living.  There are a variety of different policy constructs that allow for customization to the needs and risk tolerance of each individual client, ranging from very stable and predictable (whole life) to more aggressive (variable life). Regardless of which end of the spectrum the design falls on, however, if properly structured the plan enjoys favorable lifetime tax treatment.

CHRISTINE SADOFSKY

Managing Principal

New York City, NY

What skills/tools do you use to ensure effective communication between your team members?

At EPIC, we use a robust agency management system that contains all the client information necessary for us to procure the insurance policies.  We “meet” as teams using Microsoft teams, zoom and hopefully when things return to normal, live meetings with the various teams.  The S&E teams are located in NY, CA, GA, TN, TX and FL.  The S&E colleagues know they can reach out at any time to brainstorm about a challenging situation, to discuss next steps on a comprehensive program and to coordinate the various teams all working for the same client.

PETE LARIOS

Founder

Tampa, FL

What is the most effective strategy for connecting with and encouraging your team?

It all starts with OVER communication.  It’s imperative that we over communicate not only with our clients and understanding their needs, but also amongst our team.  Over communication allows everyone on our team to understand the needs and requirements necessary to deliver efficiently, accurately, and timely.

ED CASTNER

Assistant Vice President

Cape Coral, FL

 

 

 

What are the greatest challenges to good communication?

For me the greatest challenges are being consistent with my communication outreach, finding the perfect amount of communication where it is just enough touchpoints without being burdensome, and now during COVID the lack of the exchange of energy that you only can get when you are face to face with someone.

calendar of events


 

THESESOCIETY.com

The Sports & Entertainment Society is a network of specialists servicing athlete & entertainer clientele. We are a vetted group of real estate professionals, wealth managers & agents, luxury brand representatives and concierge service providers.
Posted by thesesociety_0md1v7 in Newsletter

A New Look on Life

by Stephen Sabo, Simple Society

Most clients and advisors that we work with think of life insurance as a necessary evil– something you must have (and pay for) to protect the ones you care about if the unthinkable happens. Life insurance absolutely is that– and I have seen first-hand the positive economic impact it can have on the loved ones of someone lost too soon.  But what if it could offer significantly more– not just to the beneficiaries, but clients themselves while they live?

Permanent life insurance has a cash value component that builds up during the life of the policy and is fully accessible to the policy owner for use while the insured is still living. There are a variety of different policy constructs that allow for customization to the needs and risk tolerance of each individual client, ranging from very stable and predictable (whole life) to more aggressive (variable life). Regardless of which end of the spectrum the design falls on, however, if properly structured the plan enjoys favorable lifetime tax treatment.

Generally, life insurance is funded with post-tax capital, but then policy values grow tax-deferred, income can be taken tax-free during life, and any remaining death benefit is ultimately paid tax-free to beneficiaries. Therefore when designed correctly, permanent life insurance provides lifetime tax abatement– and in doing so provides high-income clients access to a tax favored asset location when other more traditional routes (think Roth IRA/401k) may be more difficult or even impossible to accumulate a meaningful amount of capital in.  Also, unlike those other vehicles dedicated to traditional retirement planning, there are no age-based rules on distribution dates, no income thresholds restricting access, and no contribution limitations on amounts that can be dedicated to this part of the overall allocation.

We are seeing surging interest in this type of asset, as astute advisors and clients are working to position client portfolios for the likely inevitable tax rate increases down the line. A legislative change in late 2020 has increased the overall efficiency of many of these types of plans– reducing the cost “friction” and making these types of plans even more attractive. There are also many funding options, including a strategy called premium financing (which uses bank credit to fund the policy premiums instead of client capital) that have significantly increased the efficiency of this planning due to the low interest rate environment.

Whether or not you have reviewed cash value life insurance in the past, give life a new look– you may find it more attractive than you anticipated!

 

Posted by thesesociety_0md1v7

3 Reasons Why We Should Be Talking About Athletes in Philanthropy

By: Dr. Mimi Nartey, Co-Founder and Executive Director of The Nartey Sports Foundation | NarteySportsFoundation.com

Philanthropy is an important part of a democratic society because it directs resources and attention to marginalized groups or unpopular causes.  From a historical perspective, philanthropy was founded on the large-scale donations of a number of individuals and families who made their wealth during the industrialization era, such as the Sage, Carnegie, Rockefeller, and Ford families.  In recent times, more individuals are seeking to promote the welfare of others by donating time, money experience, skills or talent.  Athletes are a unique group of emerging philanthropists that we should be paying attention to, and here are three reasons why:

1. Athletes will constitute a growing proportion of the high net worth and the ultra-high net worth.

Although athletes only represent about 1% of millionaires in the United States, over the past couple of decades, we have seen an undeniable change in the ways that athletes are handling their resources.  Many are re-investing their money in business and real estate to build out empires and create intergenerational legacies of wealth and influence.  This is translating to staggering net worth projections for a variety of athletes across all sports.  We are seeing a greater number of athletes displaying serious business acumen and surrounding themselves with top industry experts to use their salaries as capital for wealth-building investments.

Projected Net Worth

Serena Williams $250 M Tennis
Wayne Gretzky $250 M Hockey
Dwayne “The Rock” Johnson $280 M Wrestling (WWE)
Dale Earnhardt Jr. $300 M Stock Car Racing (NASCAR)
George Foreman $300 M Boxing
Alex Rodriguez $350 M Baseball
Lionel Messi $400 M Futbol/Soccer
Lebron James $440 M Basketball
David Beckham $450 M Futbol/Soccer
Roger Federer $450 M Tennis
Cristiano Ronaldo $450 M Futbol/Soccer
Floyd Mayweather $565 M Boxing
Magic Johnson $600 M Basketball
Tiger Woods $800 M Golf
Michael Jordan $1.9 B Basketball

2. Athletes leverage more influence on popular culture than traditional philanthropists.

In the same way that athletes are leveraging themselves in business to achieve unprecedented success, many are also using their celebrity status to increase visibility for the causes and campaigns they want to champion. Historically, the great philanthropic families that emerged out of the industrial era have always leveraged influence in high society, but athletes arguably leverage influence at all levels of society. Unlike traditional philanthropists, athletes have a significant amount of influence over popular culture and unique brand partnerships to leverage.  This translates to a potentially greater return in visibility and support per dollar invested in business or charity.  Tiger Woods, Serena Williams, David Beckham, Derek Jeter, and Jeff Gordon are ranked among the most charitable athletes, and they have used a combination of wealth, social media influence, and brand ambassadorships to integrate themselves and their causes into mainstream consciousness.

3. Athletes are often coming from personal experiences with marginalization that affords them a deeper intrinsic understanding.

Unlike families that are continuing long-standing legacies of philanthropy, many self-made athletes are just a generation or two away from experiences with marginalization or poverty.  These personal experiences or recent family history inspire an empathic brand of philanthropy that is uniquely authentic to them.  These individuals are acutely aware of the circumstances that are creating vulnerabilities for underserved populations, and they are able to design interventions and organize resources in a particularly efficient way.  For example, Lebron James struggled with poverty and homelessness in his early life.  Now he is the most charitable NBA, with his foundation (The Lebron James Family Foundation) donating over $1 million dollars annually to support the I Promise School in Akron, Ohio.  The School targets at-risk children and provides them with programs, support, mentorship, and a stable learning environment at school and at home.  His own experiences have given him the compassion and motivation to make a difference in the community he is from.

While athletes are not the dominant majority of high net worth individuals in the United States or globally, they are an emerging group that is poised to leverage wealth, fame, influence, and empathy to make a significant difference in the world.

Sources Cited

• www.sports-management-degrees.com/lists/five-most-philanthropic-professional-athletes/

• philanthropynewyork.org/sites/default/files/resources/History%20of%20Philanthropy.pdf

• www.distractify.com/p/lebron-james-charity-donations

 

Posted by thesesociety_0md1v7

January 2021

Welcome to the Sports and Entertainment Society Newsletter!

This year has started off with an energy shift. We have an opportunity to lean into this energy, and bring this energy to our clients in the form of value. The momentum for 2021 starts now and will carry us through the inevitable ebbs and flows of business. Let's get after it.Welcome to the Sports and Entertainment Society Newsletter! This year has started off with an energy shift. We have an opportunity to lean into this energy, and bring this energy to our clients in the form of value. The momentum for 2021 starts now and will carry us through the inevitable ebbs and flows of business. Let's get after it.


-Kofi Nartey and
The Sports and Entertainment Society Team

Every New Mid-Size Luxury Car for 2021 Ranked

CarandDriver.com


 

State Farm Arena Achieve Health Security Verification From Sharecare

NBA.com


 

Here’s Why The Future Of Movie Theaters May Be Brighter Than It Looks

Forbes.com

On top of the world luxury

On Top of the World of Luxury:

Dubai’s Burj Al Arab Serves as the Gold Standard for High-End Hotels

Unveiled in 1999, the Burj Al Arab made all heads turn toward Dubai. At the time, had shattered every notion of what luxury should be. With its exotic locale on a manmade island in the UAE, it has reigned supreme among all 5-star hotels worldwide for 21 years.

For those that seek the royal treatment, few places in the world can match the elite style of Burj Al Arab. Privacy, seclusion, luxury, and impeccable service await your every command, set to a backdrop of beautiful waters and extensive list of amenities that make a stay here nothing short of perfection.

Extravagance in Every Room

A stay in Burj Al Arab assures that no guest will find themselves in cramped quarters. Every room in this luxury property is a deluxe suite. The triangular shape of the hotel, designed to look like the sail of a ship jutting from the sea, was a deliberate intention to ensure every guest had luxury accommodations.

 

The rooms are lavish with features too. Mattresses cost more than cars and bedding is stuffed with genuine duck feathers for an unparalleled sleeping experience. Adding in even more comfort, guests have access to a pillow menu where they have a choice of 17 options that vary in firmness and size. A 14-piece Hermès set of toiletries awaits in the grandiose bathroom of every suite.


 

member contribution

Brandon Leopoldus

Los Angeles, CA
p. (323) 682-0511

What set’s you apart from others that work in your industry?  What is the ancillary and additional value you provide to your connections, prospective clients, and your current and former clients?

Answering these questions can be difficult – especially when you are focused on growing your business.  You may be “the best” but what does that mean?  One easy way to become indispensable to your clients and connections, is to deal in relationship capital.   I am not the only SES member that focuses on providing the value of connecting others to those in roles our clients need who we know, like, and trust.

The focus of dealing in relationship capital, is to look for holes in your client’s lives that need to be filled and can be filled by like-minded professionals that you know will be the right professional for your client.  I have a list of 12 roles I know my sports and entertainment clients need in their lives.  I ask who is filling these roles when I begin working with my clients and fill in the missing roles with professionals I know will do right by my client and do good work.  Not only do my clients appreciate it, but so do those who I plug in to work with them.

Think about what ancillary or additional value you can provide to your connections and clients and think about adding relationship capital into the mix!

Rozita C. Yacobi

Beverly Hills, CA
p. (310) 276-1128

What is it you do?

Attorney at Law at Yacobi Law, APC

What is the most effective strategy for growing your sports and entertainment business?

The most effective strategy for growing my boutique estate planning practice is to develop, maintain and nurture genuine and meaningful relationship with the representatives, agents and advisors to individuals or families engaged in the sports and entertainment industry. Collective collaboration, transparency and professionalism will allow us to provide exceptional services.


 

Marcellus Upshaw 

(281) 620-3362
marcellus.upshaw@bofa.com

What is it you do?

Private Client Financial Advisor at Bank of America. Working with high net worth individuals to create and execute on generational wealth plans.

What are two of your favorite ways to network in the sports and entertainment industry?

I thoroughly enjoy networking at social events affiliated with the sports and entertainment industry.  Examples includes attending gifting lounges, dinners, and events around award shows (i.e. ESPYs, GRAMMYs, etc.) and sporting attractions (i.e. Super Bowl, All-Star weekend, etc.). I am able to meet clients, prospects, and COIs in an environment that is festive and entertaining.

The second way I like to network is through participating on panels focused on financial empowerment. The topics of discussion can range from creating a 100-year legacy plan, dealing with family dynamics, and philanthropy to helping business owners think through succession planning, exit strategies, and generational differences.

Both of these trategies allow me to make connections within the sports and entertainment industry in an authentic way while displaying experience and a specialization in my practice.

Anthony Davenport

Los Angeles, New York & London
anthonyd@regalcredit.com

What is it you do?

CEO and my primary responsibility is to manage and protect the credit and identities of athletes and entertainers.

What is the most important key to retaining your current sports and entertainment clients?

We pride ourselves on the fact that we have had only 2% of clients cancel our credit protection service, and 1 client cancel our service to remove information from the web.  We’ve done this by constantly working to improve the service and add on additional aspects once people ask for them.

calendar of events


 

THESESOCIETY.com

The Sports & Entertainment Society is a network of specialists servicing athlete & entertainer clientele. We are a vetted group of real estate professionals, wealth managers & agents, luxury brand representatives and concierge service providers.
Posted by thesesociety_0md1v7 in Newsletter

On Top of the World of Luxury: Dubai’s Burj Al Arab Serves as the Gold Standard for High-End Hotels

Unveiled in 1999, the Burj Al Arab made all heads turn toward Dubai. At the time, had shattered every notion of what luxury should be. With its exotic locale on a manmade island in the UAE, it has reigned supreme among all 5-star hotels worldwide for 21 years.

For those that seek the royal treatment, few places in the world can match the elite style of Burj Al Arab. Privacy, seclusion, luxury, and impeccable service await your every command, set to a backdrop of beautiful waters and extensive list of amenities that make a stay here nothing short of perfection.

Extravagance in Every Room

A stay in Burj Al Arab assures that no guest will find themselves in cramped quarters. Every room in this luxury property is a deluxe suite. The triangular shape of the hotel, designed to look like the sail of a ship jutting from the sea, was a deliberate intention to ensure every guest had luxury accommodations.

The rooms are lavish with features too. Mattresses cost more than cars and bedding is stuffed with genuine duck feathers for an unparalleled sleeping experience. Adding in even more comfort, guests have access to a pillow menu where they have a choice of 17 options that vary in firmness and size. A 14-piece Hermès set of toiletries awaits in the grandiose bathroom of every suite.

Sublime Service

The distinction of the Burj Al Arab is having access to service any time, day or night. Your wish is their command, and with 6 staff members to every guest, the efficiency is incredible. Private 24-hour butler service is included for every suite as well, meaning that guests will have full attention for fulfilling their desires.

In the world of luxury hotels, you’ll be hard-pressed to find one that won’t offer car service from the airport. Burj Al Arab goes above and beyond, setting a new standard with a fleet of Rolls-Royce cars ready to pick you up so you can arrive in style. Should you desire to go on excursions around Dubai, the cars will escort you there as well.

Why keep to the ground though? The hotel also boasts a private helipad. If there’s anything that can rival a Rolls-Royce, private helicopter charters might just be it. However, if your desire is to play golf at the top of the world, the helipad can be converted into a golf green or a tennis court. It also famously became a racetrack in 2013.

Luxuries Abound Throughout

Guests have their choice of ways to indulge during their stay in the Burj Al Arab. The private beaches allow for proper sun-soaking with staff at the ready to bring you anything you desire. Telise Spa offers all the premium pampering and treatments in a serene and beautiful surrounding when you’d rather take a break from the sun.

From the atrium to the hallways to the aquariums, 24-karat gold leaf adorns massive pillars and elevator doors. The gold carries through to engraved iPads that are given to every guest on arrival to book spa treatments, summon the butler, and access the dining menus.

Each restaurant in the hotel is an epicurean experience all its own though Al Mahara is helmed by Michelin-starred chef Nathan Outlaw who creates enchanting fresh seafood dishes. Indulge with a tasting and wine pairing option to truly sip and savor every last bit of the good life at Burj Al Arab.

Posted by thesesociety_0md1v7

Society Real Estate + Development Partners with Side to Introduce Innovative Model for Celebrity and Luxury Real Estate

By Yahoo! Finance | Original article, Yahoo!

Celebrity Real Estate Broker Kofi Nartey Launches Society Real Estate + Development in Partnership with Side to Refine Luxury Real Estate Services

BEVERLY HILLS, Calif.May 5, 2020 /PRNewswire-PRWeb/ — Today, Kofi Nartey, the nation’s leading authority on celebrity and luxury real estate, has announced the official launch of Society Real Estate + Development, in partnership with Side. Backed by Side’s leading brokerage platform, Society is building the top private real estate firm in the market, focusing specifically on celebrity, athletes, and affluent clientele.

Led by Nartey, Society Real Estate + Development specializes in residential real estate, new development, commercial real estate, and investing, with a continued emphasis on the luxury market. The firm prides itself on its roster of agents from all paths of the industry who have over a century of combined experience in luxury, residential, new development and commercial real estate, as well as over $6B in transactional experience. They will offer clients comprehensive, senior level advisory services across their real estate portfolios.

Society has already been well-received in the market, securing investments from prominent figures in the sports and entertainment industries, such as Matt Kemp (Former LA Dodger), Mike Bryan (Professional Tennis Player), Tyga (Rapper/Hip Hop Artist) and Raphael Saadiq (Entrepreneur/Musician).

In his 18 years in luxury real estate, Nartey has managed transactions for an extensive list of celebrities, including Michael JordanKevin Durant, and James Van Der Beek. A national Certified Luxury Home Marketing instructor with the Institute for Luxury Home Marketing (ILHM), Nartey is the only broker contracted with the NFL to consult players on real estate. Prior to launching Society Real Estate + Development, he founded and managed the national Sports & Entertainment Division under The Nartey Group for Compass.

Nartey has received several coveted distinctions including “Top Hollywood Agent” (The Hollywood Reporter); “Showbiz Real Estate Elite” (Variety Magazine); “Beverly Hills Icon” (Modern Luxury Magazine); and “Los Angeles Power Player” (Angeleno Magazine).

“Our partnership with Side is key in unlocking Society’s full potential, giving our agents the time and tools to afford our clients the exceptional care they deserve. We’re thrilled to bring unparalleled value and results to our exclusive celebrity and affluent clientele, who remain the crux of our business,” said Kofi Nartey.

Nartey sees this launch and partnership as an opportunity to meet the broader real estate needs of his clientele and capture the full value of his brand while utilizing Side’s state-of-the-art platform to power operations. This partnership will ensure Society Real Estate + Development remains at the forefront of the luxury market, while allowing its team of high-performing agents and advisors to provide transaction management, property marketing, lead generation, business growth opportunities, vendor management, and infrastructure solutions.

Commenting on the partnership, Guy Gal, Side CEO and Co-founder said, “Kofi has built an incredible team of top level agents taking an innovative and selective approach to luxury real estate for athletes and entertainers. Side is thrilled to be partnering with Kofi and his team, and we’re excited to help them continue to grow.”

Side is led by experienced industry professionals and world-class engineers who develop technology designed to improve agent productivity and enhance the client experience. Launched in 2017, Side now powers over 700 real estate agents from the top 2% of the industry’s top producing teams.

About Society Real Estate + Development
Society Real Estate + Development is a private real estate firm for agents who think bigger, for agents who want more out of this industry and want to offer their clients more. We pulled from the best boutique brokerages, large brokerage technology, private client practices, family offices, and specialty law firms to create a model for our partners and associates. Our competencies include residential real estate, new development, commercial real estate and investing (primarily multi-family), and services for the unique needs of sports and entertainment clientele. Our agents have worked with the world’s most discerning clients, brands and luxury developments.

About Side
Side transforms high-performing agents, teams, and independent brokerages into successful businesses and boutique brands that are 100% agent-owned. Based on its belief that homeownership is a fundamental human right, Side is on a mission to provide top-performing agents with the best real estate service, experience, and results. Side exclusively partners with the best agents, empowering them with proprietary technology and a premier support team so they can be more productive, grow their business, and focus on serving their clients. Side is headquartered in San Francisco. For more information, visit https://www.sideinc.com.
Posted by thesesociety_0md1v7 in Real Estate

California Real Estate: Q&A Kofi Nartey

By Mandy Ellis | Original article, California Real Estate

This might be your first introduction to Kofi Nartey, but chances are you know his clients: Michael Jordan, Kevin Durant, James Van Der Beek and Iggy Azalea, to name a few. The broker behind the celebs pulls from his background with the Oakland Raiders and a decade of acting to understand his clients and deliver the over-the-top service they demand. His choice to niche down into sports and entertainment has paid off in national director position, multiple awards, speaking and training opportunities, and a best-selling book on Amazon. We caught up with Nartey to discuss how developing his niche and leveraging his experience cultivated his network and helped his business boom.

What specific skills from your sports and acting careers helped your real estate business flourish?

From my sports career, everything from teamwork to hard work, to being resilient, to overcoming losses, to overcoming failure and even knowing my physical limit. And the physical limit that sports stretched me to, real estate will never stretch me to– so it makes me feel like I can accomplish anything in real estate.

Acting helped my understanding of people. The times I had to dive into a character or understand the nuances of a character helped me… read [people] better. It also helped my presentation skills and thinking on the fly when it comes to working with clients.

What do you believe firmly separates you in your highly competitive niche of sports and entertainment?

If you make the decision to specialize– whether to work with first-time home buyers, or sports and entertainment, or retirees– you have to have an increased understanding o their specific needs. What separates me is I have actual sports and entertainment experience. I’ve been to business school and I’ve been a broker for 13 of my 16 years [in real estate]. The people who truly focus on [sports and entertainment clients], we all know each other because we’ve been at it long enough that either our names have come up, or we’ve referred business to each other. Plus, there aren’t a lot of people who specialize in it nationally.

What’s your secret for maintaining and growing your personal network?

About 30 to 40 percent of my clients are in sports and entertainment space, and that part [of my business] has created even greater visibility for myself, my team and the listings we carry. I’ve had to build the network organically. Over the last 10 years, I’ve been able to build arguably the largest database of sports and entertainment contacts in the country, but it was all through warm connections. One business manager will introduce me to another, or a client will introduce me to their representation or wealth manager. If you then do a good job, it’s easy to get those introductions or referrals.

What’s the difference between Kofi the Sports and Entertainment Division Director, and Kofi the dad and husband?

In the Sports and Entertainment Division, I try to bring leadership, ideas, best practices, support and guidance. Some of those translate to being a dad and husband: support, leadership and guidance. At work you have to be on and ready for anything. I get to be a little bit more relaxed at home. At home, I just have to be on and ready for my kids. They’re at that age now where they’re double-teaming [my wife and me].

You’ve talked about using your “daddy voice”– a low-toned, slow, direct way of speaker– in previous speaking engagements. Any times you’ve had to use it with either a client or another real estate professional?

Fortunately, I don’t have to use it too often. Agents are humans as well, we’re flawed, and sometimes we have true human responses to situations that are reactions based on emotion. I usually try to catch agents before they go too far down the emotional path, and that’s when the daddy voice comes in. It’s lower toned, a bit slower, but very deliberate to stop people and make them think about their next move.

Photography by Piper Ferguson.

Posted by thesesociety_0md1v7 in Real Estate